Juliana Awada makes her debut in the wine industry with a Mendoza winery.

Juliana Awada surprised social media by unveiling a new wine-related venture . The entrepreneur announced the launch of " Juliana Malbec ," a label developed in the Uco Valley in partnership with Casa Petrini.

The announcement was released through a teaser posted on Instagram, showing her walking through the vineyards at sunset while holding a bottle of her creation. With this project, Awada adds another chapter to her entrepreneurial journey, this time from the province of Mendoza.

Juliana Malbec

On Sunday, news broke of Juliana Awada's new wine, a Malbec bearing her name. In her Instagram post, she stated: "From the Uco Valley, Mendoza, together with Casa Petrini, we present Juliana Malbec."

The 45-second video, originally shared by Casa Petrini , shows Awada walking through the vineyards with a bottle in hand. The winery, founded in 2012 by the Petrini family, has established itself over the last decade as a winemaking enterprise that combines innovation, respect for the terroir, and hospitality with its wine lodge and restaurant.

The winery has established itself over the last decade as a winemaking enterprise that combines innovation, respect for the terroir, and hospitality with its wine lodge and restaurant. They call themselves a boutique winery, boasting state-of-the-art equipment and small concrete, oak, and stainless steel vessels to uniquely produce each plot of our vineyard.

The winery is located at Route 89, Km 11, Tupungato , Mendoza, Argentina. At this time, no details are known regarding the price or purchase method for Juliana Awada's new Malbec. According to reports, the first edition is limited and will be used to introduce the product to the market. Los Andes contacted Casa Petrini's hospitality and sales departments, but received no response.